LUCAS
LUCAS
MARTINEZ
MARTINEZ
DESIGN SYSTEMS
USER INTERFACE
USER EXPERIENCE
BENCHMARKING
WIREFRAME
PROTOTYPING
LUCAS MARTINEZ PRODUCT DESIGN
LUCAS MARTINEZ PRODUCT DESIGN
PRoDUCT
PRoDUCT
DESIGN
DESIGN
LUCAS
LUCAS
MARTINEZ
MARTINEZ
DESIGN SYSTEMS
USER INTERFACE
USER EXPERIENCE
BENCHMARKING
WIREFRAME
PROTOTYPING
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PRoDUCT
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DESIGN
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Problem-solving
like an Engineer.
Designing like
an Artist
With an engineer father and an artist mother,
I grew up between logic and creativity. I first
enrolled in mechanical engineering, but four
years in I realised design was my true passion.
Today, as a Product Designer, I combine
an engineer’s analytical mindset
with an artist’s eye to create intuitive,
human-centred experiences.
Problem-solving
like an Engineer.
Designing like
an Artist
Problem-solving
like an Engineer.
Designing like
an Artist
With an engineer father and an artist mother,
I grew up between logic and creativity. I first
enrolled in mechanical engineering, but four
years in I realised design was where I truly
belonged. Today, as a Product Designer,
I combine an engineer’s analytical mindset
with an artist’s eye to craft intuitive,
human-centred experiences.
With an engineer father and an artist mother, I grew up between logic and creativity. I first enrolled in mechanical engineering, but four years in I realised design was my true passion. Today, as a Product Designer, I combine an engineer’s analytical mindset with an artist’s eye to create intuitive, human-centred experiences.
With an engineer father and an artist mother,
I grew up between logic and creativity. I first
enrolled in mechanical engineering, but four
years in I realised design was my true passion.
Today, as a Product Designer, I combine
an engineer’s analytical mindset
with an artist’s eye to create intuitive,
human-centred experiences.
HIGHLIGHTED PROJECT
R7.com
R7.com
SCOPE: DESIGN SYSTEM / BENCHMARKING / USER EXPERIENCE / USER INTERFACE
DURATION: ONGOING
YEAR: 2021
TOOLS: FIGMA / ADOBE ILLUSTRATOR
SCOPE: DESIGN SYSTEM / BENCHMARKING / USER EXPERIENCE / USER INTERFACE
DURATION: ONGOING
YEAR: 2021
TOOLS: FIGMA / ADOBE ILLUSTRATOR
R7.com is one of Brazil’s largest and most influential news website, reaching millions of readers every
day. The platform covers a wide range of topics, including national and international politics, economy, sports, entertainment, lifestyle, technology, real-time elections updates, among many other subjects. It also features dedicated sections for every program aired by Record (the country’s second-largest television network), such as soap operas, reality shows, live news, and special events. With its dynamic content and multimedia presence, R7.com plays a key role in how Brazilians stay informed and engaged with what’s happening in the world.
FULL PROJECT
FULL PROJECT
R7.com is one of Brazil’s largest and most influential news portals, reaching millions of readers every day. The platform covers a wide range of topics, including national and international politics, economy, sports, entertainment, lifestyle, technology, real-time elections updates, among many other subjects. It also features dedicated sections for every program aired by Record — the country’s second-largest television network — such as soap operas, reality shows, live news, and special events. With its dynamic content and multimedia presence, R7.com plays a key role in how Brazilians stay informed and engaged with what’s happening in the world.
R7.com is one of Brazil’s largest and most influential news website, reaching millions of readers every day. The platform covers a wide range of topics, including national and international politics, economy, sports, entertainment, lifestyle, technology, real-time elections updates, among many other subjects. It also features dedicated sections for every program aired by Record (the country’s second-largest television network) such as soap operas, reality shows, live news, and special events. With its dynamic content and multimedia presence, R7.com plays a key role in how Brazilians stay informed and engaged with what’s happening in the world.
R7.com is one of Brazil’s largest and most influential news website, reaching millions of readers every day. The platform covers a wide range of topics, including national and international politics, economy, sports, entertainment, lifestyle, technology, real-time elections updates, among many other subjects. It also features dedicated sections for every program aired by Record (the country’s second-largest television network) such as soap operas, reality shows, live news, and special events. With its dynamic content and multimedia presence, R7.com plays a key role in how Brazilians stay informed and engaged with what’s happening in the world.
FULL PROJECT
FULL PROJECT
FULL PROJECT
FULL PROJECT
FULL PROJECT
FULL PROJECT
HIGHLIGHTED PROJECT
RecordPlus
SCOPE: BENCHMARKING / USER EXPERIENCE / USER INTERFACE
DURATION: ONGOING
YEAR: 2024
TOOLS: FIGMA / ADOBE ILLUSTRATOR
RecordPlus is the official streaming platform of Record, offering both live and on-demand access to the network’s full range of programming. The platform features every show aired by Record in recent decades, including news programs, series, soap operas, and reality shows, along with exclusive productions and original digital content. It also provides live streams of Record’s channels, regional affiliates, and sports broadcasts. With its extensive library and real-time access to ongoing programming, RecordPlus allows audiences to explore and enjoy the entire Record experience in one unified platform.
FULL PROJECT
FULL PROJECT
HIGHLIGHTED PROJECT
RecordPlus
SCOPE: BENCHMARKING / USER EXPERIENCE / USER INTERFACE
DURATION: ONGOING
YEAR: 2024
TOOLS: FIGMA / ADOBE ILLUSTRATOR
RecordPlus is the official streaming platform of Record, offering both live and on-demand access to the network’s full range of programming. The platform features every show aired by Record in recent decades, including news programs, series, soap operas, and reality shows, along with exclusive productions and original digital content. It also provides live streams of Record’s channels, regional affiliates, and sports broadcasts. With its extensive library and real-time access to ongoing programming, RecordPlus allows audiences to explore and enjoy the entire Record experience in one unified platform.
FULL PROJECT
FULL PROJECT
HIGHLIGHTED PROJECT
Jarvics
SCOPE: DESIGN SYSTEM / USER EXPERIENCE / USER INTERFACE
DURATION: ONGOING
YEAR: 2022
TOOLS: FIGMA / ADOBE ILLUSTRATOR / ADOBE PHOTOSHOP
Jarvics is a custom content management system (CMS) developed exclusively for R7.com, enabling the editorial team to efficiently publish and manage the content visible to millions of readers. Built from scratch, the platform is designed to support a wide variety of content types, from news articles and multimedia to program updates and live events. As an ongoing project, Jarvics continuously evolves to meet the changing needs of the website, adapting to new technologies, digital trends, and the dynamic demands of news production.
FULL PROJECT
FULL PROJECT
HIGHLIGHTED PROJECT
Jarvics
SCOPE: DESIGN SYSTEM / USER EXPERIENCE / USER INTERFACE
DURATION: ONGOING
YEAR: 2022
TOOLS: FIGMA / ADOBE ILLUSTRATOR / ADOBE PHOTOSHOP
Jarvics is a custom content management system (CMS) developed exclusively for R7.com, enabling the editorial team to efficiently publish and manage the content visible to millions of readers. Built from scratch, the platform is designed to support a wide variety of content types, from news articles and multimedia to program updates and live events. As an ongoing project, Jarvics continuously evolves to meet the changing needs of the website, adapting to new technologies, digital trends, and the dynamic demands of news production.
FULL PROJECT
FULL PROJECT
HIGHLIGHTED PROJECT
RecordPlus
SCOPE: BENCHMARKING / USER EXPERIENCE / USER INTERFACE
DURATION: ONGOING
YEAR: 2024
TOOLS: FIGMA / ADOBE ILLUSTRATOR
RecordPlus is the official streaming platform of Record, offering both live and on-demand access
to the network’s full range of programming. The platform features every show aired by Record in recent decades, including news programs, series, soap operas, and reality shows, along with exclusive productions and original digital content.
It also provides live streams of Record’s channels, regional affiliates, and sports broadcasts. With its extensive library and real-time access to ongoing programming, RecordPlus allows audiences to explore and enjoy the entire Record experience
in one unified platform.
FULL PROJECT
FULL PROJECT
RecordPlus is the official streaming platform of Record, offering both live and on-demand access to the network’s full range of programming. The platform features every show aired by Record in recent decades, including news programs, series, soap operas, and reality shows, along with exclusive productions and original digital content. It also provides live streams of Record’s channels, regional affiliates, and sports broadcasts. With its extensive library and real-time access to ongoing programming, RecordPlus allows audiences to explore and enjoy the entire Record experience in one unified platform.
FULL PROJECT
FULL PROJECT
FULL PROJECT
FULL PROJECT
HIGHLIGHTED PROJECT
Jarvics
SCOPE: DESIGN SYSTEM / USER EXPERIENCE / USER INTERFACE
DURATION: ONGOING
YEAR: 2022
TOOLS: FIGMA / ADOBE ILLUSTRATOR / ADOBE PHOTOSHOP
Jarvics is a custom content management system (CMS) developed exclusively for R7.com, enabling the editorial team to efficiently publish and manage the content visible to millions of readers. Built from scratch, the platform is designed to support a wide variety of content types, from news articles and multimedia to program updates and live events. As an ongoing project, Jarvics continuously evolves to meet the changing needs of the website, adapting to new technologies, digital trends, and the dynamic demands of news production.
FULL PROJECT
FULL PROJECT
Jarvics is a custom content management system (CMS) developed exclusively for R7.com, enabling the editorial team to efficiently publish and manage the content visible to millions of readers. Built from scratch, the platform is designed to support a wide variety of content types, from news articles and multimedia to program updates and live events. As an ongoing project, Jarvics continuously evolves to meet the changing needs of the website, adapting to new technologies, digital trends, and the dynamic demands of news production.
FULL PROJECT
FULL PROJECT
FULL PROJECT
FULL PROJECT
Projects
Projects
Some stories can’t
be fully told in
just a few screens
or paragraphs.
Some stories can’t
be fully told in
just a few screens
or paragraphs.
If you’d like to know more about
my journey — or create a new one
together — you can reach out below
If you’d like to know more about
my journey — or create a new one
together — you can reach out below
LMPD Lucas Martinez © 2025